Monday, January 7, 2013

Wii U Sales steady but overall "Not bad" according to Nintendo Chief

As much demand as there was for the Wii when it first came out, the Wii U was expected to have a booming Christmas season. Unfortunately it was a bit lackluster when comparing the two consoles.
"At the end of the Christmas season, it wasn't as though stores in the U.S. had no Wii U left in stock, as it was when Wii was first sold in that popular boom," Satoru Iwata, president of Nintendo, told Reuters. "But sales are not bad, and I feel it's selling steadily." 
One theory about sluggish sales is the fact that the Wii U was selling two versions of the console directly out of the gate. The basic white model with an 8 GB hard drive ($300) and the premium black version which comes with a 32 GB hard drive and a copy of Nintendo Land ($350). The fact that the premium console comes with a game that costs $60 by itself and quadruples the hard drive space for only an additional $50 leaves kind of a sour taste for most buyers. This was mirrored in the sales as stores couldn't keep the premiums in stock while the basic models couldn't even get off the shelf if it fell.
"It was the first time Nintendo released two models of the game console at the same time ... and I believe there was a challenge with balancing this," Iwata said. "Specifically, inventory levels for the premium, deluxe package was unbalanced as many people wanted that version and couldn't find it."
Unfortunately I don't think Nintendo grasped the view of the gamer. More is better, and more for the same price as less is a no-brainer.

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